A little something about MLM

If you are considering starting your first MLM business it's helpful to understand basic direct selling jargon.

  • Affiliate: A participant in a network marketing company. Affiliates are also called consultants, independent distributors, associates, and representatives. 
  • Auto-Ship: An automatic shipment (usually monthly) of products such as peanut butter cups. Auto-ship benefits the Idaho customer who doesn't have to remember to place a new order every month. Auto-ship makes it unnecessary for the distributor such as us here in Idaho to store a lot of inventory in their home.
  • Compensation Plan: The structure which determines how distributors are paid from their own sales and earn residual income from the sales of the distributors in their downline.
  • Downline: The people who make up your MLM network. This includes Bellevue entrepreneurs you recruited or sponsored, (your frontline) and the distributors recruited by the people in your frontline, and so on down the line. A distributor's downline is arranged vertically by legs and horizontally by levels. Your frontline is the first level. All the recruits under one person in your frontline is a leg.
  • Fast Start Bonus: A one-time compensation designed to reward new Bellevue Xocai distributors who start expanding their home and online businesses shortly after joining.
  • Network Marketing: Any business which allows participants to sell products such as Xocai or services directly to customers. Most direct marketing companies in Bellevue also allow participants or distributors, to recruit additional distributors. Network marketing is also called multi-level marketing (MLM), referral marketing, and direct selling. Distributors earn income from their own sales and also from the sales of their recruits.
  • Residual Income: Repeating payments earned from work done one time. Some examples: a writer here in Bellevue or anywhere else who receives royalties on an e-book sold on an online marketplace. A successful investor who receives stock dividends. Network Marketing is one of the best ways to create residual income streams, for us in Idaho or for you whereever you may be without having to invest a lot of money up front.


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